Melbourne: Hot Wheels dresses up its booth with HSV GTS

March 3, 2007

Filed under: , , , ,

Hot Wheels' HSV display car
Click for one additional photo

Anyone who’s been to an auto show knows that even the displays belonging to non-manufacturers usually have some kind of flashy car featured as the centerpiece. After all, a sweet ride is an easy way to get foot traffic into your booth, and really, that’s the name of the game. You want to get as many eyeballs on your goods as possible. This week at the Melbourne International Motor Show, Hot Wheels has turned to one of the locals — in this case, HSV — to deliver the desired traffic magnet.

The recipe looks pretty simple: take one HSV GTS, add a Hot Wheels wrap treatment to the bodywork, and presto: instant big boy toy to complement the rest of the playthings on display.

[Source: Hot Wheels]

Gallery: Hot Wheels HSV GTS display car

Continue reading Melbourne: Hot Wheels dresses up its booth with HSV GTS

 

Permalink | Email this | Comments


BOLD MOVES: THE FUTURE OF FORD A new documentary series. Be part of the transformation as it happens in real-time

Click here to advertise on thousands of blogs including mine

Comments

The URI to TrackBack this entry is: http://automotivenews.blogsome.com/2007/03/03/melbourne-hot-wheels-dresses-up-its-booth-with-hsv-gts/trackback/

No comments yet.

RSS feed for comments on this post.

Leave a comment

Sorry, the comment form is closed at this time.

Get free blog up and running in minutes with Blogsome
Theme designed by Viewfinder Design